Product Description Product DescriptionHaving the great idea, creating the magnificent work of art, or coming up with the next fad is only the first step to cashing in on your creativity and hard work. Next up is protecting your intellectual property.This book is for anyone who is intrigued by those three not-so-little words: patents, copyrights, and trademarks. That means you, ifYou think you might be the next Thomas Edison or maybe another J.K. RowlingYour company has recently developed a bold new corporate logo or eye-catching trademarkYou?€™re thinking of a new concept in software, one that can revolutionize the entire manufacturing processYou?€™ve just dreamed up the latest in ?€œlatest things?€Patents, Copyrights & Trademarks For Dummies explains, in layman?€™s terms, the basic nature, function, and application of intellectual property rights, including how you can acquire those rights, wield them effectively against your competitors, or exploit them lucratively through licensing agreements and other rewarding adventures. This book covers all of these critical concepts, and more:Working with IP professionalsPresenting a patent explanationDetermining what is copyrighted and what isn?€™tProtecting your commercial identityInspecting the basic elements of a licenseDetermining infringementAvoiding the ten worst naming blundersWith this book at you side, you?€™ll have a solid grasp of the processes involved in acquiring, registering, maintaining, and protecting the intellectual property rights due you and/or your company. You?€™ll be able to make informed decisions and speak confidently with the IP professionals you meet along the way. And you?€™ll have the tools and knowledge to take care of much of the work involved in the various research and registration processes.
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CERTAIN CONTENT THAT APPEARS <IN THIS APPLICATION or ON THIS SITE, as applicable> COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.
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